The 3 Keys To Making Sales Consistently Everyday
Let me start this off by asking you three questions:
- Are you following up with your leads properly?
- Do you have a follow up system designed within your sales process to ensure you are not leaving thousands of dollars on the table?
- Do you know how many times you should follow up with a lead before stopping the communication?
If you haven’t answered YES to ALL these questions, you will find it extremely difficult to make sales consistently everyday.
Once you finish this article you will hold the three keys to making sales consistently everyday.
KEY 1: Shift Your Mindset
Follow up daily and most importantly don’t get emotional!
Once you begin to believe you’re annoying your prospects, it’s all over, you’ll see a decrease in sales.
You are not annoying your prospective client, customer or patient, you are there to help them.
They reached out to you with a problem and you’re opening up a conversation to help them find a solution.
This is the mindset you must have if you want to be make sales daily.
Key 2: Create a Follow-Up System
Your system should have multiple channels of communication.
One key element is tracking.
You must be able to track all communication with your prospects.
There are some great online resources that you can review and see which fits into your business best.
Salesforce.com is a big company and helps sales professionals in all industries track and follow up appropriately.
For personal trainers and fitness facilities, I have found mindbodyonline.com to be great.
Email communication is a key part of your follow up system.
You should have a reliable email management system installed into your business such as Constant Contact, Infusionsoft, or Aweber.
Key 3: Control Your Emotions
This is hard to teach but is a must learn skill if you desire to make sales consistently.
You need to follow up with your lead as many times as it takes to enroll them into your program or service.
I keep calling until they buy or die (not literally!).
I asked at the beginning of this article, “how many times do you call a lead?”
You call your leads as many times as it takes to get them to make a decision.
I read in a sales book a long time ago, you have to see your leads as, some will, some won’t, so what…NEXT!!!
Don’t get emotional about your leads.
Just do your job as a fitness professional by contacting them as many times as it takes to get a decision from them.
Remember that sales isn’t a skill a person is born with, it’s a skill that anyone can learn.
In order to learn, you must be willing and ready to push through the B.S. If you want to make sales consistently, you need to rid yourself of the B.S. story you keep telling yourself of why you’re not making sales.
Take action and get it done.
If you start using the three tips I’ve shared with you in this short article, your sales results will dramatically begin to improve.
Selling is simply a transfer of emotion.
You as the salesperson must transfer your passion for your service to the prospect or lead so that they can begin to feel it as well.
If you can do this and present all the other sales components in a systematic flow you will close more deals, and make more money than you’ve ever dreamed of.
Go Make It Rain!!!
Rahz Slaughter – The Sales Mentor